{"id":901,"date":"2026-06-18T03:45:28","date_gmt":"2026-06-18T00:45:28","guid":{"rendered":"https:\/\/aeste.uz\/dispensery-i-bukletnicy-dlya-listovok\/"},"modified":"2026-08-19T08:43:05","modified_gmt":"2026-08-19T05:43:05","slug":"dispensery-i-bukletnicy-dlya-listovok","status":"publish","type":"post","link":"https:\/\/aeste.uz\/en\/dispensery-i-bukletnicy-dlya-listovok.htm","title":{"rendered":"Dispensers and Brochure Holders for POS: Types, Materials, Formats for Flyers and Catalogs"},"content":{"rendered":"<p>A leaflet dispenser holds from 50 to 500 booklets and cuts printed material use by 20-30% compared with an open stack display: the visitor takes one copy rather than grabbing a bundle. For retail, banks, clinics and car dealerships in Tashkent, it is the cheapest POS medium with measurable returns: the cost per contact is lower than for any digital format. Below are specifics on construction types, materials, formats for A4\/A5\/Euro and runs.<\/p>\n<h2>What a Dispenser Is and How It Differs From a Brochure Holder<\/h2>\n<p>The terms are often used as synonyms, but there is a difference. A dispenser is any holder that gives out products one unit at a time: leaflets, wet wipes, shoe covers, samples. A brochure holder (also called a leaflet holder) is a special case of a dispenser specifically for printed advertising: leaflets, brochures, catalogs, business cards.<\/p>\n<p>In practice, in the POS segment 90% of requests concern brochure holders for paper of 130-300 g\/m\u00b2. We look at them in detail.<\/p>\n<h2>Types of Brochure Holders and Dispensers for Printed Materials<\/h2>\n<h3>Tabletop Pockets<\/h3>\n<p>The most popular format for a reception desk, checkout, administrator's counter. One to three pockets, tilt angle 60-75\u00b0, material is clear acrylic 1.5-3 mm or PET. For A4, A5, A6, Euro brochure (100\u00d7210 mm). Run from 10 pieces, production time 2-4 days.<\/p>\n<h3>Floor Brochure Stands<\/h3>\n<p>A vertical structure 1200-1700 mm high with 4-12 pockets in a \"cascade\". Placed in the lobbies of banks, clinics, shopping malls, car dealerships. The frame is powder-coated metal or 5-10 mm PVC, the pockets are acrylic. They hold up to 5-8 kg of printed material.<\/p>\n<h3>Wall Pockets<\/h3>\n<p>Attached to a wall or glass partition (with 3M VHB tape or screws). They save space in narrow corridors, near elevators and in meeting rooms. Single and multi-tier blocks of 3-6 pockets.<\/p>\n<h3>Cardboard Dispensers for Promotions<\/h3>\n<p>A disposable or seasonal medium made of micro-flute board with full-color print. 3-5 times cheaper than acrylic, assembled without tools, lasts 2-8 weeks of the promo period. Chosen for local promotions of FMCG brands and chains.<\/p>\n<h2>Comparison of Brochure Holder Materials<\/h2>\n<table>\n<thead>\n<tr>\n<th>Material<\/th>\n<th>Thickness<\/th>\n<th>Service life<\/th>\n<th>Min. run<\/th>\n<th>Where it is used<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Clear acrylic<\/td>\n<td>1.5-3 mm<\/td>\n<td>5+ years<\/td>\n<td>from 10 pcs<\/td>\n<td>Reception, bank, clinic, premium retail<\/td>\n<\/tr>\n<tr>\n<td>PET \/ PVC plastic<\/td>\n<td>0.5-2 mm<\/td>\n<td>2-3 years<\/td>\n<td>from 30 pcs<\/td>\n<td>Chain outlets, mass POS<\/td>\n<\/tr>\n<tr>\n<td>Micro-flute board<\/td>\n<td>1.5-3 mm<\/td>\n<td>2-8 weeks<\/td>\n<td>from 100 pcs<\/td>\n<td>Promotions, seasonal display<\/td>\n<\/tr>\n<tr>\n<td>Metal + acrylic<\/td>\n<td>1-2 mm frame<\/td>\n<td>7+ years<\/td>\n<td>from 1 pc<\/td>\n<td>Floor stands in lobbies<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2>Pocket Formats for Standard Print Products<\/h2>\n<p>So that a leaflet does not slide around in the pocket or fall, the holder is chosen strictly for the print format. Basic sizes:<\/p>\n<table>\n<thead>\n<tr>\n<th>Print format<\/th>\n<th>Size, mm<\/th>\n<th>Inner pocket size, mm<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>A4<\/td>\n<td>210\u00d7297<\/td>\n<td>214\u00d7100 (for the height of the visible part)<\/td>\n<\/tr>\n<tr>\n<td>A5<\/td>\n<td>148\u00d7210<\/td>\n<td>152\u00d790<\/td>\n<\/tr>\n<tr>\n<td>A6 (flyer)<\/td>\n<td>105\u00d7148<\/td>\n<td>108\u00d770<\/td>\n<\/tr>\n<tr>\n<td>Euro brochure<\/td>\n<td>100\u00d7210<\/td>\n<td>104\u00d790<\/td>\n<\/tr>\n<tr>\n<td>Business card \/ coupon<\/td>\n<td>90\u00d750<\/td>\n<td>94\u00d735<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>The pocket is made 3-4 mm wider than the format in width, which is a margin for free removal. The depth of the visible part is set so that the leaflet's headline stays readable in a stack.<\/p>\n<h2>How to Choose a Brochure Holder for the Task<\/h2>\n<p>Reception and checkout: a tabletop pocket with 1-3 slots, acrylic, for your main format. A lobby with heavy foot traffic: a floor cascade stand with 6-12 pockets, which offers a range of materials in one spot. A narrow corridor or glass: a wall block. A short-term brand promotion: a cardboard dispenser printed for a specific campaign, without overpaying for durable plastic.<\/p>\n<p>For chains, repeatability matters: with 20+ outlets, choose PET or cardboard, since with breakage and wear it is cheaper to replace. For image-conscious spaces (a car dealership, a private clinic, a premium bank), acrylic is justified by its looks.<\/p>\n<h2>Runs, Lead Times and Branding in Tashkent<\/h2>\n<p>A clear acrylic pocket needs no printing and is laser-cut from 10 pieces in 2-4 days. Branded dispensers (logo, topper, colored box) are made by screen printing, UV printing or film appliqu\u00e9, taking 4-7 days depending on the run. Cardboard promo dispensers are printed by offset or on a wide-format plotter: a run from 100 pieces, 3-6 days.<\/p>\n<p>A topper (an advertising \"ear\" on top of the holder) adds brand recognition and raises the visibility of the POS zone; it is made of the same acrylic or cardboard with full-color print.<\/p>\n<h2>Frequently Asked Questions About Dispensers and Brochure Holders<\/h2>\n<h3>What is the minimum run of brochure holders I can order?<\/h3>\n<p>Clear acrylic pockets from 10 pieces. Branded plastic ones from 30 pieces. Cardboard promo dispensers from 100 pieces. Floor metal stands from 1 piece.<\/p>\n<h3>What leaflet formats are the pockets made for?<\/h3>\n<p>For any standard one: A4, A5, A6, Euro brochure 100\u00d7210 mm, business card\/coupon. The pocket is cut 3-4 mm wider than the print format so that the leaflet comes out freely and does not get crumpled.<\/p>\n<h3>Can a logo be applied to a dispenser?<\/h3>\n<p>Yes. On acrylic and plastic the logo is applied by UV printing, screen printing or film. On a cardboard dispenser, by full-color printing during production. A topper with an advertising message can also be added.<\/p>\n<h3>Why is a tabletop pocket better than an open stack of leaflets?<\/h3>\n<p>A stack spreads out, gets crumpled and is \"eaten\" in bundles, so consumption rises with no return. A pocket gives out one copy at a time, keeps the headline in view and cuts print consumption by 20-30%, and the spot itself looks neater.<\/p>\n<h3>How many leaflets does a floor stand hold?<\/h3>\n<p>A cascade stand with 6-12 pockets holds up to 5-8 kg of printed material, which is hundreds of brochures at once with an assortment of several kinds of materials.<\/p>\n<h3>How many days does it take to make brochure holders in Tashkent?<\/h3>\n<p>A standard acrylic pocket takes 2-4 days. A branded dispenser, 4-7 days. A cardboard promo medium in a run from 100 pieces, 3-6 days. The exact lead time depends on production workload and run size.<\/p>\n<h2>Order Dispensers and Brochure Holders in Tashkent<\/h2>\n<p>We will choose the holder format for your print run, the material for the conditions of the spot and its service life, with branding and a topper if needed. For a comprehensive POS zone, see also <a href=\"https:\/\/aeste.uz\/en\/tsennikoderzhateli-dlya-magazina-polok-vitrin\">price tag holders for shelves and display cases<\/a>, <a href=\"https:\/\/aeste.uz\/en\/prikassovye-stoyki-dlya-impulsnoy-zony\">checkout stands for the impulse zone<\/a> and the general overview: <a href=\"https:\/\/aeste.uz\/en\/vidy-pos-materialov-dlya-ritejla\">types of POS materials for retail<\/a>. For help choosing the holder material, see the breakdown of <a href=\"https:\/\/aeste.uz\/en\/pos-materialy-karton-pvh-akril-chto-vybrat\">POS made of cardboard, PVC and acrylic<\/a>.<\/p>\n<p>For presentations, entrance areas and exhibitions, brochure holders are supplemented with <a href=\"https:\/\/aeste.uz\/en\/rollapy-i-mobilnye-stendy\">roll-ups and mobile stands<\/a>.<\/p>\n<p>We will make it to fit your task: <a href=\"https:\/\/aeste.uz\/en\/uslugi\/posm\">custom POS materials in Tashkent<\/a> with a cost and lead-time estimate.<\/p>","protected":false},"excerpt":{"rendered":"<p>\u0414\u0438\u0441\u043f\u0435\u043d\u0441\u0435\u0440 \u0434\u043b\u044f \u043b\u0438\u0441\u0442\u043e\u0432\u043e\u043a \u0443\u0434\u0435\u0440\u0436\u0438\u0432\u0430\u0435\u0442 \u043e\u0442 50 \u0434\u043e 500 \u0431\u0443\u043a\u043b\u0435\u0442\u043e\u0432 \u0438 \u0441\u043e\u043a\u0440\u0430\u0449\u0430\u0435\u0442 \u0440\u0430\u0441\u0445\u043e\u0434 \u043f\u0435\u0447\u0430\u0442\u043d\u043e\u0439 \u043f\u0440\u043e\u0434\u0443\u043a\u0446\u0438\u0438 \u043d\u0430 20\u201330% \u043f\u043e \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u044e \u0441 \u043e\u0442\u043a\u0440\u044b\u0442\u043e\u0439 \u0432\u044b\u043a\u043b\u0430\u0434\u043a\u043e\u0439 \u0441\u0442\u043e\u043f\u043a\u043e\u0439: \u043f\u043e\u0441\u0435\u0442\u0438\u0442\u0435\u043b\u044c \u0431\u0435\u0440\u0451\u0442\u2026<\/p>","protected":false},"author":1,"featured_media":900,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29],"tags":[],"class_list":["post-901","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pos-i-posm-materialy"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u0414\u0438\u0441\u043f\u0435\u043d\u0441\u0435\u0440\u044b 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